Many generations have laughed at the classic episodes of I Love Lucy and the comedic genius of Lucille Ball and Desi Arnaz, her husband on the show and in real life. There has been much focus on Lucy, but it turns out that Arnaz had a fascinating life of his own and made significant contributions to the entertainment industry, all of which we learn about in TODD S. PURDUM’s terrific new biography. Purdum, a veteran journalist and first-rate reporter, will talk about the book and trace Arnaz’s journey from Cuban aristocracy to a world-class entertainer who helped spark the conga dance craze in America and revolutionized how sitcoms are filmed to this day.